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Other Equity and Common Stock Transactions (Details) (USD $)
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0 Months Ended | 12 Months Ended | 12 Months Ended | 12 Months Ended | ||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
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May 09, 2011
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Mar. 22, 2011
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Mar. 02, 2011
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Jul. 31, 2014
|
Jul. 31, 2013
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Dec. 12, 2012
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Jun. 24, 2011
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Feb. 28, 2011
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Jul. 31, 2014
Minimum
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Jul. 31, 2014
Maximum
|
Jul. 31, 2014
First Amendment
|
Sep. 28, 2011
First Amendment
|
Jul. 31, 2014
First Amendment
Minimum
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Jul. 31, 2014
Second Amendment
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Mar. 24, 2012
Second Amendment
|
Jul. 31, 2014
Second Amendment
Minimum
|
Jul. 31, 2014
Warrants
First Amendment
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Jul. 31, 2014
Warrants
Second Amendment
|
|
| Other equity and common stock transactions | ||||||||||||||||||
| Forward stock split ratio | 32 | |||||||||||||||||
| Common stock, authorized shares | 3,200,000,000 | 3,200,000,000 | 3,200,000,000 | 100,000,000 | ||||||||||||||
| Common stock, par value (in dollars per share) | $ 0.0001 | $ 0.0001 | $ 0.0001 | $ 0.0001 | $ 0.001 | |||||||||||||
| Common stock, outstanding shares | 68,480,000 | 244,631,076 | 118,014,224 | 2,140,000 | ||||||||||||||
| Number of shares of common stock held by previous majority stockholders returned for no consideration | 17,280,000 | |||||||||||||||||
| Consideration paid for common stock held by previous majority stockholders returned (in dollars) | $ 0 | |||||||||||||||||
| Authorized issuance of shares to consultant | 200,000 | |||||||||||||||||
| Value of shares issued to consultant | 332,000 | |||||||||||||||||
| Amortization period for consulting services | 12 months | |||||||||||||||||
| Warrants issued to purchase shares | 37,647,790 | 12,000,000 | 1,000,000 | 3,000,000 | ||||||||||||||
| Warrants exercise price (in dollars per share) | $ 0.26 | $ 0.26 | $ 1.20 | $ 1.20 | $ 1.00 | |||||||||||||
| Term of warrants | 5 years | 5 years | ||||||||||||||||
| Daily market price for exercising warrant under the mandatory exercise provision (in dollars per share) | $ 2.40 | $ 2.40 | ||||||||||||||||
| Number of consecutive trading days with daily market price equal to or above $2.40 allows company to request exercise of warrant | 20 days | 20 days | ||||||||||||||||
| Fair value of warrants | $ 228,509 | $ 729,602 | ||||||||||||||||
| Dividend yield (as a percent) | 0.00% | 0.00% | ||||||||||||||||
| Volatility rate (as a percent) | 87.62% | 125.00% | ||||||||||||||||
| Risk-free interest rate (as a percent) | 0.96% | 1.04% | ||||||||||||||||
| Warrants outstanding | 37,647,790 | 57,644,276 | ||||||||||||||||